Team info
Category
The challenge
The stigma around using makeup still exists in today's society. Our goal is to show androgynous, non-binary and masculine people that it is okay to highlight their masculine or feminine features and feel confident in their bodies.
The solution
Makeup for people who do not want to waste time researching how to start using makeup but wants to highlight their masculine features. An androgynous makeup kit. A set of 5-6 makeup products together with a link to a short video tutorial on how to apply the makeup. MVP: A makeup kit that allows you to highlight your masculine and feminine features. Target audience: 1. Transgender men, people going through a transition 2. Masculine woman 3. Non-binary, androgynous people 4. Men
Mission
By blending gender stereotypes, n-drogyny objective is to provide androgynous, accessible, and affordable cosmetics for every person that wants to feel good in their own body. n-drogyny website: https://ndrogynybrand.wixsite.com/my-site-3